Episode 68

Boutique Brokerage, Mentoring Women, and the Changing Retail Landscape with Edie Weintraub

Published on: 20th November, 2024

On this episode of the Performance Mindset podcast, Amy sits down with Edie Weintraub, founder and managing director of Terra Alma in Atlanta, Georgia. Edie is also the co-founder of Women in Restaurants. With over 20 years in commercial real estate, Edie started a boutique brokerage firm four years ago. She specializes in working with the service industry, such as restaurants, fitness, and beauty. Edie is also host of the podcast Hustle & Heart.

In this episode, you’ll hear:

Edie Weintraub’s 20+ years in commercial real estate and what drew her to the field.
The catalyst behind Edie starting her own firm, how she named it, and the process she uses to vet new clients.
What she’s teaching her kids through travel.
Edie’s experiences as a paralegal before she landed in commercial real estate.
Trends she’s seeing in retail that have changed since Edie began her career, including the increase in mixed-use.
The mindset change she’s experienced as she’s grown her boutique brokerage.
A big success story from one of Edie’s clients.
Edie Weintraub’s upcoming projects and her desire to see more women in commercial real estate.

Connect with Amy Calandrino here:

Beyond Commercial

Connect with Edie Weintraub:

Edie Everywhere

Women in Restaurants

Women in Restaurants on Instagram

Hustle & Heart Podcast

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About the Podcast

The Performance Mindset Show

Insights for high performers in business, leadership, and real estate.

The Performance Mindset Show is where high achievers come to grow. Hosted by commercial real estate advisor, entrepreneur, and author Amy Calandrino, each episode dives into the habits, strategies, and stories that help leaders think bigger, perform better, and build meaningful success in business and life.

Amy sits down with trailblazers across commercial real estate, entrepreneurship, investing, health, and personal development to uncover how they overcame obstacles, scaled their impact, and created lives built on intention. These conversations are honest, inspiring, and filled with practical insights you can apply immediately.

Whether you're a business owner, creator, investor, or someone who wants to operate at a higher level, this show will help you strengthen your mindset, sharpen your skills, and stay focused on what matters most.

If you want to grow, you’re in the right place.

About your host

Amy Calandrino

Amy Calandrino, SIOR, CCIM, is a Director at Cushman & Wakefield with deep experience representing small and mid-sized businesses, family enterprises, and private investors throughout Central Florida and beyond. She is known for being a thoughtful listener, a creative problem-solver, and a strategic advisor who helps clients make informed decisions that support both their business goals and long-term wealth creation.

With a career rooted in guiding entrepreneurs and families through pivotal real estate moments, Amy brings clarity, structure, and actionable strategy to every assignment. She has completed hundreds of transactions across office, flex, and retail properties, and clients rely on her strong command of market trends, valuations, and space needs particularly within Winter Park and Greater Orlando. Her experience is backed by the SIOR and CCIM designations, reflecting her commitment to expertise and excellence in the industry.

In addition to her advisory work, Amy is the author of From Perfect to Real: Ditch Perfection, Shift Your Mindset, and Thrive on Your Terms, where she shares her SPORT Success System® for high performance. She is also the host of The Performance Mindset Show, a podcast featuring candid conversations with leaders in business, real estate, and entrepreneurship.

Committed to strengthening her community, Amy co-founded the Calandrino Foundation with her husband, Phil, to equip youth with the skills and mindset needed for entrepreneurship and financial empowerment. She also serves on the Park Avenue District Board in Winter Park.

Amy lives in Central Florida with her family. Outside of work, she enjoys golf, running, and staying active with her two children. Her faith, family, and dedication to helping others grow continue to guide her both personally and professionally.